Internet Strategy Advisors

"We don't help businesses win on the Internet, we use the Internet to help them win everywhere."

Internet Strategy is different for every client. That said, Internet Strategy is not simply helping you understand which Social Media platforms you should be using or how to use them. It's not about your "message" or your "brand". While an Internet Strategy may entail those things, it's far more complex and helpful than that.

Basic Internet Strategy Overview

• Define business objectives
• Define current offline processes
• Define current online processes
• Define the team that will oversee and deploy the strategy
• Define successful outcome
• Define how success will be measured
• Define the budget
• Devise the plan
• Implement plan - includes analysis and modifications to maximize results
• Enjoy success

While we can advise on any topic related to succeeding online here are a couple of common areas that most companies need help.

• Search engine optimization - Want a direct path to ranking well and ranking often in organic search engine listing?
• Internet marketing - Developing strategies using any or all online technologies to achieve your goals. This might include direction on Pay Per Click campaigns, email marketing campaigns, social media strategies, Facebook ad campaigns, location based marketing, augmented reality or any online technology you can think of.
• Email marketing - We are leaders in the art of building, targeting and maintaining email lists. We are unequaled in developing campaigns that get opened and get results.
• Social media strategies - Building an audience can be time consuming and fruitless. We can help build and direct efforts to build effective audiences with various social media platforms.
• Web site design and user experience - We've designed web sites for really big companies and really small companies. Each had their own challenges and objectives but we always succeed at getting the user to do what we want them to do.
• Psychology of online buyers - There is a lot of experience needed to bridge the gap between getting people to buy things that cannot be purchased online versus getting them to purchase things that are easily purchased online. Every instance is different.
• Online video marketing - From concept to displaying everywhere on the web, we have access to top production and editing studios and we have developed some of the industries most intuitive cataloging and scheduling systems. Whether you want to extend your brand or, educate or directly drive sales with online video marketing, we've been there and done that.
• eCommerce solutions - From simple PayPal driven solutions to robust custom shopping carts, we make it easy for your customers to buy from you.
• Online solutions for any business challenge you may have

Unfortunately the internet marketing and web development industries are crammed with companies that that have no business advising companies how to make the most of their online efforts. They're in the business not because they're experts but because they see demand. It becomes very frustrating for companies that need real help but their ROI is non existent and their goals are not met.

At Web 180 we are far more interested in, and focused on, the problem you are trying to solve or the goal you are trying to achieve, than we are about the features you want on your web site or the Social Media platforms you'd like to set up.

Our Internet Strategy experience dates back to 1996 but it's our business sense that drives the solutions we provide. We just happen to be experts at applying web technologies and Internet Strategies to achieve goals and solve problems.

All kinds of companies, from marketing and PR firms to companies, that claim to offer the same services we do, hire us to provide solutions for their clients. It's probably not hard to imagine there is some markup in those transactions. Markup is just one side effect. A bigger issue is that no one will ever know what gets lost in translation. Are they getting the correct information from you? Are they relaying that info back to us correctly? Will you get the right solution?

Even if you are working with another provider or you're not sure your in-house team is maximizing results, we can help. We'll still save you thousands of dollars and you will still get the results you want... and you won't have to fire anyone.

Get your Internet Strategy today

If you have business challenges, we can overcome them. Give us a a call today 800-381-8538 or drop us an email.

If you know anyone that could use our help, let them know -